Now in early access

Don't miss another fashion season.

Plan your collection, track samples, and keep your team aligned — without spreadsheets, WhatsApp chaos, or PLM software.

Get early access See how it works
Region-specific templates
Phases, tasks, products
Week windows, not fake precision
app.kwokah.com
Kwokah phase timeline - plan your fashion collection with week-based phases

8 phases from strategy to launch Current week highlighted Task progress tracking

"We missed seasons.
Twice."

The problem wasn't effort. It was visibility: across products, phases, and weeks.

Deadlines creep

Factories needed samples earlier than expected, and everything rushed at once.

Spreadsheet chaos

Multiple timelines. Multiple versions. No single source of truth.

Generic tools miss the point

Kanban boards don't understand seasons, long lead times, or launch windows.

How most small fashion teams manage collections today

Sound familiar?

📊

Product range in Google Sheets

With a tab per category, a "master" sheet, and a backup copy someone emailed.

💬

Sample updates in WhatsApp / WeChat

Factory photos buried 200 messages deep. Nobody's sure which version is current.

📁

Tech packs in shared Drive folders

Three folders named "Final", "Final v2", and "FINAL USE THIS ONE".

🧠

Deadlines tracked in someone's head

Until that person goes on holiday, or the collection grows beyond what one person can hold.

Everything works… until the collection grows.

That's where seasons get missed.

Our Story

Why we built KWOKAH

A short note from the founders.

We tried to launch our own clothing brand and missed getting our sales samples ready for the sales window — twice.

It wasn't because suppliers were slow. It was because we changed direction too late. Not everyone was aligned early. The brand story wasn't shaped soon enough. And we underestimated how many products a new brand actually needs, not just one or two hero items.

We tried managing everything with Airtable, WhatsApp, and shared Drive folders. The result: multiple timelines, missing sample deadlines, and team members working from different assumptions.

We even looked at PLM (Product Lifecycle Management) tools — the software big brands use — and they were powerful, but clearly built for big organisations: long onboarding, heavy processes, and "contact us" sales cycles.

So we built the planner we wish we'd had.

KWOKAH exists to bring the important decisions forward — while there's still time to change things, and keep the team on the same page.

What we're building:

  • Plan your collection timeline by season, not arbitrary dates
  • Region-aware templates for AU/NZ, Europe, and North America
  • Products, phases, and tasks in one shared view
  • Style stages for small brands (design → sales sample → approved → bulk)
  • Activity + comments anchored to the work (not lost in chat)
K

KWOKAH Team

Building the planner we wish we had

Core Features

What KWOKAH does

A season-aware planning tool for small teams — opinionated enough to guide you, flexible enough to fit reality.

Season-first planning

Plan by season and week windows

Collections move in phases and weeks, not perfect dates. KWOKAH uses flexible week ranges so plans can shift without collapsing.

Region aware

Templates that match your market

"SS26" means different timing in AU/NZ vs Europe vs North America. Templates give you a strong starting point — then you can tweak anything.

Product early

See the line from the start

Keep product scope visible early so you're not scrambling late. Fashion planning breaks when the line grows quietly.

The boring stuff

Templates include the work people forget

Labels, swing tags, packaging, approvals — the tasks that are easy to ignore early and painful to fix late. We include them by default as reminders, not rules.

The missing middle

Spreadsheets
Too chaotic
KWOKAH
Just right
Enterprise PLM
Too heavy

Not enterprise PLM. Not a generic task manager. Structure without the overhead.

Product Preview

See it in action

Real workflows for real fashion teams.

Collection

See your entire collection and timeline in one place

No spreadsheets. No hunting across tools. See products by category, track your current phase, and know exactly what needs attention.

  • Products by category (Tops, Bottoms, etc.)
  • Current phase with task progress
  • Weeks until launch countdown
Kwokah collection dashboard showing products and plan
Kwokah product detail with stage progression and variations
Product

Track every style through stages

From design to sales sample to approved — see where each product stands and manage all color variations.

  • Design → Sales Sample → Approved
  • Color variations with swatches
  • Target cost & retail pricing
Variation

Every detail in one place

Tech pack images, sample photos, and approved assets — organized by stage so nothing gets lost.

  • Design images (CADs, flat sketches)
  • Sample photos by stage
  • Notes and status tracking
Kwokah variation detail with design images and stage tracking
Product Journey

From studio to every stitch

Navigate naturally from your studio overview down to individual color variations.

Studio overview
1 Studio

Your collections & activity

Collection dashboard
2 Collection

Products & plan overview

Product detail
3 Product

Stages & variations

Variation detail
4 Variation

Images & details

Clear hierarchy. No hunting through folders or spreadsheets.

Free Resource

Grab our free tech pack template

A practical tech pack you can use today — with flat design blocks for common clothing items to help you move faster even before KWOKAH launches.

Figma View on Figma Follow us on X

Building in public. Share feedback, see new screens, and request early access.

figma.com/@kwokah
Kwokah Figma community template preview
Who it's for

Independent fashion brands producing seasonal collections

If you read this and think "that's us" — KWOKAH is for you.

Small apparel brands

10–40 SKUs per season. Production in Asia or Europe. A small team managing everything themselves.

Founder-led teams

People wearing multiple hats who need clarity, not complexity. Probably doing design, ops, and supplier comms at once.

Cross-functional teams

Designers, buyers, and ops working from the same plan — not five different spreadsheets.

Brands tired of missing windows

If you've ever scrambled at sales season or landed samples late, you already know the problem KWOKAH solves.

Limited Early Access — Working with first brands now

Join the first brands using KWOKAH

We're working directly with a small group of early fashion teams to shape the product. No spam. No hype. Just a calmer way to plan collections — and your input into what gets built.

Starting with Australia & New Zealand / USA & Canada / Europe

Early access Launching Q2 2026 Limited spots